JORDAN SAGE CONSULTING

Back to Basics

2010-07-19T00:34:00.000-07:00

Simplicity can be the key to help the viewer retain the main point of a graphic. Which version is has the simplest message?

Presenting to the Visual Jury

2010-07-13T23:51:00.000-07:00

The text-heavy timeline on the left was turned into the graphic on the right in order to emphasize that hours logged onto the internet supported the evidence.

2010-05-27T22:50:00.000-07:00

Graphic Design vs. Visual Communication

2010-05-24T20:28:00.000-07:00

This is a great article exploring the difference between Graphic Design and Visual Communication

www.adcmw.org/paul_nini.html

January Updates

2010-01-20T20:30:00.000-08:00

We contributed to LAPA's January newsletter by putting together a primer for visually communicating to today's jury. Here's what we had to say:

(Click on the article to view)

EFFECTIVE PRESENTATIONS

2009-11-24T10:26:00.000-08:00

We’ve come across several PowerPoint presentations with bright blue backgrounds and bright yellow text.

The problem: two colors of similar value placed side-by-side tend to create an effect called chromostereopsis - a visual perception that can be irritating to the viewer and cause physical discomfort when focused on for any length of time.

The solution: chose colors that compliment each other and enhance the theme of your presentation.

A NEW GENERATION OF JURORS

2009-11-12T00:16:00.000-08:00

Until recently, jury panels were mostly comprised of baby boomers and senior citizens. Today, Gen X (those born between 1965 - 1976) and Gen Y (those born roughly between 1977 - 2002) make-up more than 40 percent of the national jury pool, according to experts. This new juror obtains most information visually and quickly.

A LOOK BACK: LAPA OCTOBER CONFERENCE

2009-11-09T21:13:00.000-08:00

Los Angeles Paralegal Association's 33rd Annual October Conference - "Powering Up for the Future," helped make last month exciting for us. We're new LAPA members and were among several exhibitors who work in the litigation support community. Thanks LAPA - for organizing this successful event!